STUDIO.NUMBER.NINE

summary: NORTH has just unveiled a television spot for client Portland General Electric with a curious proposition: use less of our product. Yes, desperate times call for desperate measures. And NORTH and PGE are responding to the current energy crisis with a high-road message: conserve. This elegiac spot grows from the often overlooked observation that, [...]

SleepLessScoreMore.com was quick turn project for TAG, that wanted young males (and females, to a lesser degree) to form a community, create videos of themselves staying up all night and doing jackass-ish things to win the ultimate prize… a party with the MAXIM hometown hotties.